Mulberry Retailer Resources
Mulberry is an innovative product protection platform that enables retailers to seamlessly embed customized protection plans to unlock incremental revenue.
Consumer Behavior: Why It’s Important for Retailers to Think Like Customers
Customer psychology unlocks the secrets to understanding and adapting to ...
Retail Trends from BFCM 2021: Key Insights to Maximize Shopping Through December
Black Friday and Cyber Monday, or BFCM, has long been a time where ...
How to Offer Protection Plans Post-Purchase
Post-purchase emails are an incredibly effective, but often underutilized, ...
Introducing Mulberry for Square: The First Ever Product Protection Offering for Square Merchants
The new Mulberry App for Square enables merchants to offer product ...
Announcing Our Series B Funding to Bring Product Protection to More Shoppers
Last year when we raised our Series A round of funding, we were a small ...
How to Price (and How Not to Price) a Product Protection Plan
Pricing a product protection plan is a part art, part science. Depending ...
How to Use Warranties in Your Product Add-On Strategy
Extended warranties, also known as product protection plans, provide a lot ...
How to Take a Customer-First Approach with Product Add-On Recommendations
A product add-on strategy can be a big win for retailers looking to boost ...
How to Increase Conversion Rates with Product Protection
In the competitive ecommerce market, companies are vying for their ...