Mulberry Retailer Resource Library
Best practices, news, and more on the world of ecommerce product protection
How to Price (and How Not to Price) a Product Protection Plan
Pricing a product protection plan is a part art, part science. Depending ...
How to Use Warranties in Your Product Add-On Strategy
Extended warranties, also known as product protection plans, provide a lot ...
How to Take a Customer-First Approach with Product Add-On Recommendations
A product add-on strategy can be a big win for retailers looking to boost ...
How to Increase Conversion Rates with Product Protection
In the competitive ecommerce market, companies are vying for their ...
How to Help Customers Understand the Value of Warranty
When a customer purchases a product, they want to be sure that they are ...
![68% of Parents Say Back-to-School Sales Offer Real Savings [New Data]](https://www.getmulberry.com/hubfs/school-kids.webp)
68% of Parents Say Back-to-School Sales Offer Real Savings [New Data]
Back-to-school is one of the biggest shopping seasons of the year. But ...
Warranties Increase Customer Retention: Here's How
Customer retention is a critical aspect of retail business success. But ...
What Is AOV? What It Means and How to Maximize It on Your Site
Ecommerce comes with a list of terms. AOV is one of the key metrics to ...
How to Get a Competitive Advantage in the Outdoor Equipment Space
The outdoor equipment and sporting goods industry is booming. The market ...