Mulberry Retailer Resource Library
Best practices, news, and more on the world of ecommerce product protection
Warranties
Product Protection: Your Customers Are Looking For It. You Should Be Too.
Alternative payment methods, Buy Now|Pay Later options, shipping insurance. Once considered nice-to-haves, these features are now must-haves for the e...
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How to Build a High-Performing Ecommerce Marketing Team
The success of your business relies on the quality of the team you build — ...
![[New Data] 38% of Shoppers Would Not Purchase a Product If the Website Doesn’t Offer Protection Plans](https://www.getmulberry.com/hubfs/family-1.webp)
[New Data] 38% of Shoppers Would Not Purchase a Product If the Website Doesn’t Offer Protection Plans
Product protection plans have become more and more common in online ...

How to Price (and How Not to Price) a Product Protection Plan
Pricing a product protection plan is a part art, part science. Depending ...
![47% of Consumers Are More Likely to Choose Brands That Offer Product Protection Plans [New Data]](https://www.getmulberry.com/hubfs/dog-woman.webp)
47% of Consumers Are More Likely to Choose Brands That Offer Product Protection Plans [New Data]
Time and time again, shoppers turn to product protection plans to cover ...

6 Ecommerce Statistics to Know to Create a Better Customer Experience
Ecommerce customers have high expectations when they shop online. With no ...

Why Warranties Are Important to Ecommerce Customers
When consumers shop online, particularly for expensive products, they need ...


How to Sell Product Protection Plans: 4 Factors to Consider
So you’re ready to offer protection plans for the products on your ...

5 Ways Ecommerce Retailers Can Compete and Win in the Amazon Era
“The everything store”, Amazon, has reached new levels for what was ...

5 Misconceptions About Extended Warranties
Extended warranty programs have gotten a bad reputation. Despite many ...